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Message www.brandconnectnc.comBrandSolutions Guide

Brand Solutions GuideBROCHUREWe HelpBrands Connect!We are communication specalist that combine products that share a message, expand brands, and create an experience.01

Brand Solutions GuideBROCHURETABLE OFCONTENTWho We Are 03Our Team 04Company History 05Marketing Services 06What Is SEO 08Website Design 09Local Listings 11Social Media Marketing 13Marketing Analytics 1202

Brand Solutions GuideBROCHUREWHO WE ARE03Welcome to the Brand Connect universe, where we’re not just about services - we’re about stories. Born in the heart of North Carolina, we’re a collective of creative connoisseurs, each To weave your brand’s narrative into every sign, print, and campaign we touch.In our world, branding is an art, and every client is our muse. We specialize in turning ordinary spaces into extraordinary experiences with our custom signage and innovative print adventures in amplifying your brand’s voice. And when it comes statements.trendsetters, and brand builders, united by one goal: to see your brand soar. Join us, and let’s co-author the next chapter of your brand’s legacy.

Brand Solutions GuideBROCHUREOur Team04Client SupportCreative TeamEmily FiskSignage DirectorJimmy BrumleyOwnerRex ZacharyGraphic DesignerKathy CatesOutside SalesArien BakerGraphic DesignerRachelle ColeCSR | Inside SalesJill BullisCSR | Inside SalesJessica DunsonDirector of BusinessNicholas PappasMarketing CoordinatorChris IcenhourPrint ManagerKelvin KimeryPrint SpecialistJody BelangiaProject Manager

Brand Solutions GuideBROCHURECOMPANY HISTORY / STORYBrand Connect FoundedPurchased a secound franchise location Our company opened as a member of a printing franchise.In 2023 we are commited to growing your business1983 2007 2016 2022 2023RebrandedContinued GrowthEstablished ourSignage DivisionCompany EstablishedBranding Specalist05

Brand Solutions GuideBROCHUREMarketing Services06SEOprocess of affecting the visibility of a websiteContent MarketingUse creative content to boost rankingsEmail MarketingUsing email to send advertisementsSocial Marketingrefers to the process of gaining trafc

Brand Solutions GuideBROCHUREServices ExpandedSearch EngineOptimizationConversion RateOptimizationSocialMarketingPaidMarketingeCommerceSolutionLink &AuthorityStrategy &ManagementYoutubeMarketingDisplayAvdertisingEmailMarketingLinkBuildingContentMarketingInboundMarketingAnalytics &InsightSTRONG PERFORMANCE DOESN’T HAPPEN BY ACCIDENT.IT’S THE RESULT OF HAVING A TALENTED TEAM OF BUSINESS-MINDEDMARKETERS WHO ARE DEDICATED TO YOUR SUCCESS07

Brand Solutions GuideBROCHUREWHATIS SEOSEO stands for Search Engine Optimization, which is the process of optimizing a website or online content to increase the quantity and quality of trafc it receives from search engines like Google, Bing, or Yahoo.SEO is important to businesses because it can help increase website trafc, improve brand visibility and recognition, generate leads and sales, and improve overall busi-ness growth. When your website appears higher in search engine results, it has a better chance of being seen and clicked by potential customers. This can lead to increased brand exposure and greater opportunities for en-gagement and conversion.Additionally, by optimizing your website for search engines, you can improve the user experience, making it easier for visitors to nd what they are looking for and navigate your site. This can help build trust and credibility with your audience, which can lead to more positive interactions and long-term customer loyalty.08Why should I care aboutSEO?

Brand Solutions GuideBROCHUREWebsite DesignWeb design other wise know as web developement is a broad term for the work involved in developing a web site for the Internet (World Wide Web) or an intranet (a private network).Web development can range from developing the simplest static single page of plain text to the most complex web-based internet applications, electronic businesses, and social network services.What does it take todesign a website?PLANNINGClient MeetingClient RequirementAnalysisCollect DataPhase 01DEVELOPMENTCodingLayout Main SectionClient FeedbackPhase 03DESIGNWireframe LayoutProto Type DesignDesign SignoffPhase 0209

Brand Solutions GuideBROCHURELAUNCHDesign QualityRe-CheckApprovalPhase 05MAINTENANCEList To Do problemMarkout Technical IssueMaintenancePhase 06TESTINGCheck CoodingOpen TimeFeatured and ExtraPhase 04We are prepaired to walk you through the process to ªBO>ªJJJª|BªBJªªªJBi"O>ªªB»10

Brand Solutions GuideBROCHURELocal ListingsYour business is so much more than its busi-ness name, address, and phone number — but sometimes, that’s all that local citation building services can manage.We can add a wide variety of content to your listings, from logos and photos to whether you offer delivery, have split hours, require appoint-ments, and much more.Gone are the days of logging into each indi-vidual site when you’re going to close for a holiday. We simply change your business in-formation and you watch your business details update on all of your listings.The Power ofLocal Listings52%Businesses with complete, optimized location listings receivemore clicksfrom local searchGet Noticed on a Vast & Diverse NetworkGoogle Maps. Apple Maps. Amazon Alexa. Bing Places. Waze. Your business prole appears in hun-dreds of local search rankings across the web — and keeping any mention of your business up-to-date could require vast manual effort.An entirely new way to manage your business listings: by building direct integrations with search platforms across the globe and across industries.Get Noticed on a Vast & Diverse Network11

Brand Solutions GuideBROCHURESocial media marketing is the practice of using social media platforms like Facebook, Instagram, Twitter, LinkedIn, and others to promote a product, service, or brand.It’s important for businesses because social media is where people spend a lot of their time online, and it provides a way to reach a large audience quickly and easily. By using social media marketing, businesses can en-gage with their target audience, build brand awareness, drive website trafc, generate leads, and increase sales.Social media marketing allows businesses to connect with their customers in a more personal way and provides an opportunity to cre-ate and share content that resonates with their audience. It’s a cost-effective way to reach a large number of people and can be tailored to meet the specic needs and goals of a business. Overall, social media marketing is a powerful tool that can help businesses grow and succeed in today’s digital world.WHAT ISSocial Media Marketing?Social Media Marketing12

Brand Solutions GuideBROCHUREMarketing AnalysisMarketing analysis is the process of collecting, analyzing, and interpreting data related to marketing activities in order to make informed business decisions. When it comes to report-ing data on websites, social media, and paid advertising, marketing analysis helps to identify which marketing channels are most effective in driving trafc, generating leads, and ulti-mately converting prospects into customers.To conduct marketing analysis for websites, social media, and paid advertising, there are several key metrics that we track, such as:1. Website trafc: The number of visitors to a website and where they are coming from.2. Conversion rates: The percentage of website visitors who take a desired action, such as lling out a contact form or making a purchase.3. Social media engagement: The number of likes, comments, shares, and followers on social media platforms.4. Paid advertising metrics: The performance of paid advertising campaigns, including click-through rates, cost per click, and conversion rates.Brand Connect provides marketing analysis reporting services for websites, social media, and paid advertising. Our reports present data in a clear and concise manner using charts, graphs, and other visual aids, enabling stakeholders to quickly understand key ndings. We also include recommen-dations for changes to marketing strategies and tactics based on the insights gained from the data analysis. Our marketing analysis service is an essential element of effective digital marketing, helping businesses make data-driven decisions and optimize their marketing efforts for improved outcomes.WHAT IS Marketing Analysis13

Brand Solutions GuideBROCHUREAt Brand Connect, we understand that building a strong brand is vital to the suc-cess of any business. That’s why we offer a range of services designed to help busi-nesses connect with their customers in meaningful ways.Your Brand. Understood.14

825 South Main StreetBurlington NC 27215marketing@brandconnect.online336.585.8404marketing, signs, & print • brandconnectnc.com